For more than forty years, Ralph Lauren has been about much more than fashion; it's about telling a story, creating a lifestyle vision that transcends fashion. Ralph Lauren's innovative lifestyle marketing and advertisements do more than sell products - they depict a uniquely American image of sophistication, class, and taste. Beginning with a collection of designer ties, Ralph Lauren has grown into an entire world of international brands encompassing apparel, fragrances, accessories, and home fashions. Ralph Lauren's distinctive vision of American style is evident throughout all of the company's brands, with a combination of elegant design and a timeless aesthetic.